TIGGO 8/8 PRO/8 PRO MAX

Chery TIGGO 8 Series – Brand History

(TIGGO 8 / TIGGO 8 PRO / TIGGO 8 PRO MAX)

🏢 Brand Background

Chery Automobile, founded in 1997, is one of China’s leading independent automotive manufacturers with a strong global export presence.
The TIGGO Series represents Chery’s SUV family, focusing on technology, safety, comfort, and global market adaptability.
The TIGGO 8 Series is positioned as Chery’s mid-to-large SUV flagship lineup.

🛠 Model Launch & Evolution

• TIGGO 8 was first introduced in 2018 as a practical and spacious family SUV.

• TIGGO 8 PRO followed as a more premium and technology-focused upgrade.

• TIGGO 8 PRO MAX represents the top-tier version, offering enhanced performance, luxury, and intelligent features.

This step-by-step evolution reflects Chery’s strategy of continuous product upgrading to meet diverse global customer needs.

🎨 Design & Interior Development

The TIGGO 8 Series features a progressive design language:

• Bold and modern exterior styling

• Large cabin space with flexible seating layouts

• Premium interior materials in PRO and PRO MAX versions

The PRO and PRO MAX models emphasize luxury, digital cockpit design, and refined details.

⚙️ Powertrain & Technology

Across the lineup, the TIGGO 8 Series offers:

• Turbocharged petrol engines

• Advanced transmissions and available AWD (market dependent)

• Intelligent driver assistance systems (ADAS)

• Large infotainment displays and connected vehicle technologies

The PRO MAX stands out with higher-output engines and advanced chassis tuning.

🌍 Global Market Presence

The TIGGO 8 Series is widely exported and sold in:

• 🌏 Southeast Asia

• 🌍 Middle East

• 🇷🇺 Eastern Europe & CIS

• 🌎 Latin America

It is well recognized for strong value, reliability, and spacious design, making it popular among family SUV buyers worldwide.

🚀 Brand Positioning & Vision

Brand positioning:

A smart, powerful, and premium SUV series for global families

Looking ahead, Chery will continue to enhance the TIGGO 8 Series through powertrain optimization, intelligent technology upgrades, and improved comfort, reinforcing its role as a core global SUV product line.