MG ES5's global debut refreshes the global A-class pure electric SUV standard by Asiautos Auto Parts(MG vehicles Aftermarket Parts Expert)

On October 15, the MG brand released a new pure electric product - MG ES5. This A-class pure electric SUV, built with the world's leading high-end native pure electric architecture, the world's top dynamic tuning, the world's strict quality standards and the world's top supply chain system, demonstrates SAIC MG's strong strength in the field of new energy technology and its firm determination to enter the mainstream market. At the event, SAIC MG's young designers joined hands with cute pets to share how MG ES5 can create a more intimate, interesting and safe travel experience for YOUNG family.

MG ES5 is for YOUNG family, and young families do not forget their "furry children" when buying cars. At the scene, a series of official pet peripherals were also unveiled, adding fun and vitality to the entire event, demonstrating the brand's attention to life details and caring for young families, which is highly consistent with the spirit of passion, non-blindness and non-compromise advocated by MG.

For YOUNG family, the world's highest standard A-class pure electric SUV leads the trend of driving fun

No fun, no MG. As a global coupe family, SAIC MG has been constantly insightful and constantly meeting the demands of young people with a young spirit for a hundred years, creating a happy driving experience for people who yearn for pleasure and love life, and bringing an extraordinary car experience.

Born for the younger generation around the world, the appearance of MG ES5 adopts a perceptual design, inherits the family-style front face design, and incorporates many young and energetic elements. The front face is equipped with a split light group, with an air intake under the headlights, and the front surround presents a split air intake grille shape, which is highly recognizable; the through-type light group at the rear of the car, and the unique taillight shape on both sides, echo the headlight group.

MG ES5 is 4476mm*1849mm*1621mm in length, width and height, and the wheelbase is as long as 2730mm, which can be called a "dessert-level size". The maximum usable area in the car is as high as 4.32㎡. The visual atmosphere in the cabin is refreshing, and the functional divisions are clear at a glance. The full LCD instrument panel ensures readability for daily driving, and it performs its own functions with the large-size central control screen; high-frequency function points adopt direct physical buttons, and there is no need to search for internal and external door handles, window switches, defogger, etc. on multiple levels of the screen, fully demonstrating the design concept of zero human-machine trouble; the light-colored interior creates a warm atmosphere, which fits the home decoration characteristics of young families. With its dessert-level size, zero difficulty to get started, and zero human-machine trouble, MG ES5 has become a family SUV with emotional value.

MG has injected the world's top configuration and advanced technology into MG ES5: it is equipped with the world's leading SAIC high-end "Nebula" pure electric architecture, and is the only pure electric SUV equipped with a luxury architecture within 150,000. At the same time, MG ES5 has the world's top dynamic adjustment, the only cross-level configuration of rear-wheel drive plus five-link independent rear suspension in the 150,000 level, and a smaller turning radius, bringing a flexible and comfortable control experience.

In terms of intelligent driving, MG ES5 is equipped with the Horizon Mono™️ advanced assisted driving solution based on Horizon Journey 3, which can provide a number of advanced assisted driving and active safety functions, including intelligent cruise assistance, lane keeping assistance, intelligent speeding alarm, etc., and covers more scenarios such as large curvature curves and ramp traffic, lane change diversion traffic, etc., with smarter solutions to bring users a better intelligent driving experience.

A model of going overseas with global quality, integrating the top industrial chain to go global

From China's first new energy vehicle that meets European standards, to the world's first electric steel cannon, the world's first convertible electric run, to the world's pure electric A-class rear-wheel drive SUV, MG fully interprets the powerful strength of "global cars" in the global market. As of 2023, MG's cumulative overseas sales have exceeded 2.2 million units, and it has won the "China Single Brand Export Champion" for five consecutive years. Even in the most difficult European market, 7 out of every 10 cars exported by China are MG.

Relying on SAIC's strong new energy technology background in the world's first echelon, MG has always adhered to the highest global standards. MG ES5 uses the industry's highest PPB grade battery cells, that is, only one defect is allowed for every 1 billion battery cells, providing important support for the brand to achieve the industry's only "300,000 units with zero spontaneous combustion". In terms of passive safety, MG ES5 is developed strictly in accordance with the European five-star safety standards; in terms of energy consumption, MG has increased the proportion of high-speed conditions in development and testing, making it have the lowest power consumption in its class as low as 11.49kWh/100km; in terms of testing and certification, MG ES5 follows the global extreme "three highs" standards. From the Arctic Circle to the equator, MG ES5 has left road tests in 12 countries and has reached the base camp of Mount Everest, truly covering all scenarios of high temperature, high cold and high altitude.

Go fast alone, go far together. SAIC MG has not only achieved extraordinary achievements in the European market, but also worked with suppliers to contribute to promoting the overseas expansion of the entire Chinese automotive industry chain. Taking the ES5 model as an example, domestic leading companies such as CATL's battery cells, Horizon's intelligent driving chips, CSOT's LCD screens, and Baolong's vehicle sensors will all accompany MG to the world stage. Among them, Horizon's Mono product based on the Journey 3 uses an 8-megapixel intelligent front-view camera, which meets the E-NCAP five-star evaluation standard and supports the EU GSR regulatory certification standard. It also has China's first active safety ASIL-B product-level functional safety certification, creating a safe and reliable intelligent driving solution for MG, and then helping SAIC MG to lead the global standard of advanced assisted driving and active safety functions.

Standing on the global standard, MG ES5 will be officially launched in November, which marks the further improvement of the global quality of Chinese auto brands. With its excellent quality and performance, the ES5 model will continue to lead China's high-value cars to the world.